6 Logo design formats that you need 

  1. .EPS (the printers pal, can be saved with a transparent background so can be placed on top of colours) 

  2. .JPEG (a friend for print and web, no transparent background here though I’m afraid)

  3. .PDF (loved by all, also supports transparent background so can be placed on top of colours) 

  4. .SVG (best for web, images should remain crisp) 

  5. PNG (best for web, loved by all, supports transparent backgrounds and remain high quality) 

  6. .AI (the designers BFF! You can pass this file along to any designers working on your branding or future promotional merchandise) 

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What is a concept driven logo and why should I care? 

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4 File formats that you need for your logo